Privacy Policy

We collect personal data when you voluntarily submit it through our forms and, where you consent, through analytics and advertising technologies: - **Quote request form**: name, email address, travel dates, number of travelers, budget range, interests, and optional message. - **Newsletter subscription**: email address. - **Quick inquiry form**: name, email address, and message. - **Analytics and advertising data**: pages viewed, approximate device and browser information, referral source, and campaign parameters such as UTM tags or Google click identifiers.

We use your personal data to: - Forward your quote request to our verified partner tour operators so they can contact you with a personalized offer. - Send you our newsletter if you subscribed (you can unsubscribe at any time). - Respond to your inquiry. - Measure site usage, understand which pages and campaigns generate leads, and improve the product. - Support advertising and monetization where Google AdSense is enabled. We never sell, rent, or trade your personal data to third parties for independent marketing purposes.

Your quote request data (name, email, travel preferences) is shared only with verified, licensed tour operators in East Africa who can fulfill your request. We vet all partner operators before sharing any data. Your data is never shared with advertisers or data brokers.

We retain your personal data for as long as necessary to fulfill the purpose for which it was collected: - **Quote requests**: up to 12 months after submission, then deleted. - **Newsletter subscriptions**: until you unsubscribe. - **Inquiries**: up to 6 months after resolution. You may request earlier deletion at any time.

Under the General Data Protection Regulation (GDPR), you have the right to: - **Access**: request a copy of the personal data we hold about you. - **Rectification**: ask us to correct inaccurate data. - **Erasure**: ask us to delete your data ("right to be forgotten"). - **Restriction**: ask us to limit how we use your data. - **Portability**: receive your data in a machine-readable format. - **Objection**: object to our processing of your data. To exercise any of these rights, contact us at the email address below.

We use essential cookies required for the website to function (for example, language preference). If you choose to accept them, we also use analytics cookies and advertising technologies provided by Google, including Google Analytics 4 and Google AdSense. These technologies may collect information about pages viewed, device/browser details, referrer information, and campaign identifiers in order to measure traffic and support advertising. When you decline non-essential cookies, Google may still receive limited consent and cookieless signals that help respect your choices and support aggregated measurement. You can decline non-essential cookies from the banner, and you can revisit your browser settings to clear stored cookies at any time.

Our website may contain links to tour operator websites, national park websites, and other third-party services. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.

When enabled, Gorilla Planner uses Google Analytics 4 for traffic measurement and Google AdSense for advertising and monetization. These services are provided by Google and may process data in accordance with Google's own terms and privacy policies. We recommend reviewing Google's policies for additional details on how Google uses data collected from publisher sites.

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. All form submissions are transmitted over HTTPS encryption.

For privacy-related questions or to exercise your data rights, contact us at: **Gorilla Planner** Email: privacy@gorillaplanner.com

We may update this privacy policy from time to time. The "last updated" date at the top of this page indicates when the policy was last revised. Continued use of our website after changes constitutes acceptance of the updated policy.